About This Trend
ウマ娘 (Uma Musume) is a popular Japanese media franchise that includes anime, manga, and video games, focusing on a world where girls with the characteristics of horses, known as 'Uma Musume,' compete in races and other events.
The franchise is trending due to its 6th EVENT, a live concert and event that took place on May 24th and 25th, featuring performances, goods, and activities centered around the Uma Musume characters, with fans worldwide participating and sharing their experiences on social media. .