About This Trend

BE:FIRST is a J-pop group managed by BMSG, known for their energetic performances and rising popularity in the music scene.

The group is currently trending due to the announcement of their 2025 World Tour, which includes stops in cities like San Francisco, and the release of their 7th single 'GRIT'. Additionally, discussions about their music and upcoming projects have sparked significant fan engagement and media attention. .

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