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Brazil Trends
Started trending 22 hours ago
About This Trend
Pituca refers to an informal adjective in Spanish, used to describe someone as posh or stylish.
According to Collins Spanish-English Dictionary, the term is used to describe someone who is considered posh or a toff. The Royal Spanish Academy also defines pituco or pituca as someone who is presumido, or overly concerned with their appearance. The term has been trending on social media platforms such as Facebook and Instagram, with users sharing content related to the term, including posts from influencers and businesses using the term to describe their products or services. A recent post from an Instagram user, Siempre Pituca, showcased a photo with the hashtag #pituca, garnering thousands of likes and comments.