About This Trend

Ipsos is a global leader in market research, providing insights into society, markets, and consumer behavior through surveys and data analysis.

Ipsos is currently trending due to recent polls and studies, including a Reuters/Ipsos poll showing that 73% of Americans expect price increases under Trump tariffs, and a study revealing that fewer than half of Americans can define what a tariff is. Additionally, their research on mental health and well-being issues has garnered attention. .

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