About This Trend
JAY from ENHYPEN is trending as the face of Polo Ralph Lauren's new campaign.
Why is it trending? JAY recently appeared at Wimbledon 2025 dressed in Ralph Lauren, sparking widespread attention. Fans and fashion enthusiasts are praising his elegant look, with photos and videos going viral across platforms like Twitter and TikTok. Ralph Lauren officially posted about JAY's visit to their flagship store in London, further amplifying the trend. The campaign's timing during a major sporting event like Wimbledon has also contributed to its rapid growth in popularity.
Trend Performance
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