About This Trend
LINEマンガガチャ is a feature on the LINE Manga platform where users can participate in gacha campaigns to earn rewards like manga coins or time-limited items by reading specific manga titles.
The trend is currently popular due to multiple ongoing campaigns, including a New Year's gacha offering up to a year's worth of manga coins, collaborations with major publishers like Shogakukan and Hakusensha, and user engagement strategies that encourage participation through limited-time events and rewards.