About This Trend

Εφες (Efes) is a popular Turkish beer brand that originates from İzmir, Turkey. The trend revolves around the beer's iconic bottle design, humorously likened to a "relaxation symbol" or a "mood". Currently, it's trending on Twitter because people are humorously using the Efes bottle as a metaphor for relaxation, stress relief, and carefree moments, often accompanied by funny memes and jokes.

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