About This Trend
Fresh is an adjective that describes something as having its original qualities unimpaired or full of vigor.
According to Merriam-Webster, the term has been trending due to its various applications across different industries, including food and beauty. A feature article provided by Merriam-Webster offers in-depth coverage of the word's meaning and synonyms. Companies such as Joe Fresh and FreshCo have also been using the term to promote their products and services. Additionally, local markets like Fresh & Local Market and Daily Fresh Hot Meals have been gaining popularity, further increasing the term's online presence.